NOT EVERY DECISION MADE SENSE.
Curiosity has always been stronger than stability.
It took me through Milan, Barcelona, London and Berlin, across advertising, photography and art. At the time, I saw those experiences as separate chapters. Looking back, they feel more like layers.
I've never been particularly interested in staying within a single discipline. What fascinated me was moving between them and discovering unexpected connections.
Not every decision made sense. After spending nearly a year working on a project, I walked out of a meeting, resigned from Saatchi London a few days later and moved to Berlin. Looking back, some of the decisions that seemed the least rational at the time turned out to be the most important ones.
When I look back now, I don't see separate careers. I see a single composition built over time, shaped by different cities, disciplines and ways of seeing.